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Thursday June 12, 2025 2:40pm - 3:10pm MDT
This panel will explore how platforms leverage AI and data analytics to deliver tailored content experiences that keep viewers watching longer and maximize monetization opportunities.   
·     How do AVOD platforms use real-time data to personalize user experiences?  
·     How do platforms measure the effectiveness of personalized recommendations? 
·     What role does contextual advertising play in this ecosystem? 

Moderators
avatar for Janko Roettgers

Janko Roettgers

Writer, Lowpass
Janko Roettgers is the writer of the weekly Lowpass newsletter, which covers the future of technology and entertainment, including AR, VR, streaming and more. He also writes for Fast Company, The Verge, Sherwood News and other publications.Previously, he held senior reporting roles... Read More →
Speakers
avatar for Liz Riemersma

Liz Riemersma

Vice President - Strategy, Business Development, Partnerships and Growth P&L’s, SlingTV/Dish
Liz Riemersma is the Vice President of Strategy, Business Development and International for Sling TV, leading the team responsible for growing Sling's domestic and international business, managing partnerships and identifying new opportunities in the streaming space.Prior to joining... Read More →
avatar for Jennifer Vaux

Jennifer Vaux

Vice President of Content Acquisition & Programming, Roku Media
Jennifer Vaux oversees content strategy, acquisition, programming and scheduling for The Roku Channel. She is responsible for sourcing and executing innovative programming acquisition deals across a range of content and business models for The Roku Channel. Prior to Roku, Jennifer... Read More →
avatar for Laura Florence

Laura Florence

Senior Vice President, Global FAST Channels, Fremantle
Laura Florence brings nearly 20 years of experience in the entertainment industry to her current position as SVP, Global Channels at Fremantle. In this newly created role, Laura oversees the Fremantle flagship U.S. game show network BUZZR, in addition to all channel offerings across... Read More →
avatar for Eric Orrantia

Eric Orrantia

Vice President Sales, ODK Media
As Vice President of Ad Sales at ODK Media, Inc., Eric Orrantia is responsible for leading ODK Media’s sales strategy, organizational design, and execution to drive revenue growth. Expertise in Connected TV (CTV), OTT, and programmatic advertising, with a strong focus on building... Read More →
Thursday June 12, 2025 2:40pm - 3:10pm MDT
Adams Ballroom C & D

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