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Thursday, June 12
 

3:45pm MDT

Panel: Winning the Battle for Subscribers: Strategies to Attract and Retain Viewers
Thursday June 12, 2025 3:45pm - 4:30pm MDT
Maple 4 & 5
  • Creating compelling value propositions for new users—what’s working today and what’s next? 
  • What has been the impact of offering ad-supported packages?  
  • How do personalized content, tailored pricing, and loyalty programs contribute to reducing churn? 
Moderators
JN

Jared Newman

Tech Journalist, Cord Cutter News
Speakers
avatar for David Kinrich

David Kinrich

Manager, Subscription Growth, Roku
Since joining Roku, David has worked on the Subscriptions Growth team, driving monetization and product strategy. He is responsible for optimizing purchase experiences through development and deployment of comprehensive pricing, promotional, and retention tactics. He works closely... Read More →
avatar for Chima Ogbuokiri

Chima Ogbuokiri

Senior Vice President, Growth and Partner Marketing Strategy, AMC Networks
 Chima Ogbuokiri, Senior Vice President of Growth & Partner Marketing Strategy for AMC Networks, provides pivotal leadership and vision for the digital growth and marketing of AMC+, AMC Networks’ flagship streaming bundle, as well as the continued growth and success of the company’s... Read More →
avatar for Adriana Waterston

Adriana Waterston

Executive Vice President & Insights and Strategy Lead, Horowitz Research, A Division of M/A/R/C Research
Adriana Waterston is Executive Vice President of Insights and Strategy for Horowitz Research, which in 2023 became a division of M/A/R/C Research. Adriana has overseen Horowitz’s multicultural practice for over 20 years, providing research and insights to inform their clients... Read More →
RE

Robinne Eller

Executive Director, Starz
Thursday June 12, 2025 3:45pm - 4:30pm MDT
Maple 4 & 5
  Subscription Track

4:30pm MDT

Track Keynote: Beyond the Algorithm: How BET+ is Redefining Streaming Success with Decision AI
Thursday June 12, 2025 4:30pm - 4:50pm MDT
Maple 4 & 5
Speakers
avatar for Jason Harvey

Jason Harvey

Executive Vice President, BET Media Group, Head of BET +
Jason Harvey is the EVP and General Manager of BET+, the leading streaming video on demand service (SVOD) for lovers of Black content. Harvey leads the vision, programming strategy, business operations and revenue growth for the platform. Under his leadership, BET+ has achieved rapid... Read More →
Thursday June 12, 2025 4:30pm - 4:50pm MDT
Maple 4 & 5
  Subscription Track

4:50pm MDT

Panel: How Tiered Pricing is Shaping the Future of Streaming TV
Thursday June 12, 2025 4:50pm - 5:30pm MDT
Maple 4 & 5
  • The rise of ad-supported models and the shift towards hybrid video on demand. 
  • The growing importance of ad-supported tiers: affordability vs. ad experience. 
  • Are ad-supported tiers a steppingstone to convert free users into paid subscribers? 
  • How do generational differences influence preferences for ad-supported or subscription-based services? 
Speakers
avatar for Marion Ranchet

Marion Ranchet

Founder, Streaming Made Easy
Marion Ranchet currently runs Streaming Made Easy, a boutique consultancy empowering streaming video companies to launch and grow in Western Europe. With 20 years of experience in the industry, and as a film and TV lover, she advises streamers, distribution platforms and technology... Read More →
BR

Brian Rifkin

Co-Founder, JWP Connatix
Thursday June 12, 2025 4:50pm - 5:30pm MDT
Maple 4 & 5
  Subscription Track
 
Friday, June 13
 

11:00am MDT

Keynote by Claritas/Magid
Friday June 13, 2025 11:00am - 11:30am MDT
Maple 4 & 5
Speakers
avatar for Mike Bloxham

Mike Bloxham

Executive Vice President, Global Media & Entertainment, Magid
avatar for Ron Cohen

Ron Cohen

Senior Vice President of Practice Leadership, Claritas
Friday June 13, 2025 11:00am - 11:30am MDT
Maple 4 & 5
  Subscription Track

11:30am MDT

Panel: Sports Content Distribution: Growth Strategies for the Streaming Era
Friday June 13, 2025 11:30am - 12:00pm MDT
Maple 4 & 5
As live sports continue to dominate engagement across platforms, streaming services are racing to refine their content distribution strategies.  
  • Linear, Streaming, or Social: Where Is the Real Growth in Sports Content Happening Today? 
  • What Role Do Strategic Partnerships Play in Scaling Sports Distribution? 
  • How Do You Build a Scalable Sports Strategy Without Premium Rights? 
Moderators
avatar for Mark Loughney

Mark Loughney

Senior Consultant, Hub Entertainment Research
Mark Loughney is Senior Consultant at Hub Entertainment Research, holding more than 25 years of experience in consumer insights and media measurement. He has worked to bring a deeper understanding of the value of advertising in video media, content development, branding and strategic... Read More →
Speakers
SM

Shawne Merriman

Founder, Lights Out Sports TV
ER

Eric Ratchman

Chief Revenue Officer, FanDuel Sports Network
Friday June 13, 2025 11:30am - 12:00pm MDT
Maple 4 & 5
  Subscription Track
 
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