StreamTV Show 2025

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TVREV takes you behind the scenes to learn what’s really going on in the CTV and FAST space. What are the trends to watch? Which ones should you ignore? Who is setting the pace and who is just faking it? Hear from top industry pros who’ll cue you up to smash the rest of the conference. 

10:30-10:45  OPENING KEYNOTE: The State of Streamonomics
TVREV’s Alan Wolk presents “The State of Streamonomics”, an overview of where the industry is today and the challenges and opportunities in an industry where everything from advertising to distribution to the very operating systems the programming runs on seems to be in a constant state of flux.
Speaker: Alan Wolk, Co-Founder/Lead Analyst, TVREV

10:45-11:20  PANEL: The State of FASTs
As ad-supported streaming cements itself in the ecosystem, challenges around monetization, transparency, and user experience are piling up. Are high ad loads pushing viewers away? Can AI actually improve fill rates and targeting? And who’s really making money here—aggregators or content owners? This panel breaks down the evolving FAST landscape, from regional CPM trends and revenue splits to the battle for control over data.
Moderator: Cathy Rasenberger, CEO, Rasenberger Media
Panelists:
Bernd Riefler, Founder and CEO, Veed
Geoff Spence, Vice President , Magnite Streaming
Matt Knopf, Vice President, Publisher Partnerships, LG Ad Solutions
Jim Riley, President, US Division, Stingray
Jen Gale, Director, Digital Advertising Sales, Xumo

11:20 - 11:35 FIRESIDE: Winning at FAST: Strategies for Success 
Launching a FAST channel is one thing—making it profitable is another. With competition heating up and monetization challenges growing, how do you build a sustainable strategy? Hear key insights on what works, what doesn’t, and how to navigate the shifting FAST landscape.
Moderator: Alan Wolk, Co-Founder/Lead Analyst, TVREV
Speaker: Matt Durgin, Vice President, North America Content and Services, LG

11:35 - 12:10 PANEL: The Future of Local TV
As digital players ramp up local ad sales and create their own regional content, traditional broadcasters are at a crossroads: adapt or risk irrelevance. Is news their lifeline, and how do they measure its impact? With RSNs crumbling, could local TV reclaim its role as the home for live sports? This panel unpacks the shifting economics, ad opportunities, and innovations shaping the next chapter of local TV.
Moderator: Jason Damata, Founder and CEO, Fabric Media 
Panelists: 
Chris Young, Chief Financial Officer, The Weather Group
Dawn Williamson, Chief Revenue Officer, Comcast Advertising
Joel Cox, Co-Founder & EVP of Innovation & Strategy, Strategus Lab
Peter Jones, Vice President, Revenue, Premion

12:10 - 12:25 FIRESIDE: TV OS Wars: The Battle for the Living Room
With TV operating systems now central to everything from content discovery to ad revenue, the fight for control is fiercer than ever. What does it mean for streamers, advertisers, and device makers? This session breaks down the power struggle shaping the future of CTV.

12:25 - 13:00 PANEL: The Contextual Revolution: How AI is Rewriting the Rules of CTV Advertising
Advertisers are discovering how contextual targeting can solve a world of hurt around everything from relevance to transparency and measurement. And it’s not just about genre—contextual covers everything from emotions to actors to mood and music. We’ll look at how it’s revolutionizing streaming advertising while enabling AI-powered shoppable ads and content.
Moderator: Alan Wolk, Co-Founder/Lead Analyst, TVREV
Raghu Kodige, CEO & Founder, Anoki 
Bill Michels, Chief Product Officer, Gracenote

• What is the best formula to incorporate data and viewership into program scheduling?  
• How can AI improve scheduling and personalization?   
• What Is the key programming and a well-balanced distribution strategy? 
• How do automation and AI enhance playout systems and optimize content delivery? 

In this session, leaders in CTV monetization from FAST, AVOD, and linear distribution models discuss how they have addressed marketplace dynamics to stay on top. They will answer questions including:  

• How can niche players differentiate their inventory to capture audience and advertiser attention? 
• What does the future hold for FAST inventory as premium supply continues to expand? 
• What will it take to unlock a greater share of the $60 billion linear ad spend and transition it to CTV? 
• How are media plans evolving as advancements in ad tech reshape the advertising landscape? 

• How are viewing habits evolving in the FAST ecosystem, and what trends are emerging? 
• What are the key differences between linear and on-demand consumption in FAST? 
• What are the most effective ad formats in FAST today? 
• What strategies can improve ad fill rates and CPMs in the competitive FAST environment? 

• Creating compelling value propositions for new users—what’s working today and what’s next? 
• What has been the impact of offering ad-supported packages?  
• How do personalized content, tailored pricing, and loyalty programs contribute to reducing churn? 

• The rise of ad-supported models and the shift towards hybrid video on demand. 
• The growing importance of ad-supported tiers: affordability vs. ad experience. 
• Are ad-supported tiers a steppingstone to convert free users into paid subscribers? 
• How do generational differences influence preferences for ad-supported or subscription-based services? 

As live sports continue to dominate engagement across platforms, streaming services are racing to refine their content distribution strategies.  

• Linear, Streaming, or Social: Where Is the Real Growth in Sports Content Happening Today? 
• What Role Do Strategic Partnerships Play in Scaling Sports Distribution? 
• How Do You Build a Scalable Sports Strategy Without Premium Rights?