About me
Manu Singh is the Chief Data and Innovation Officer at National CineMedia (NCM), where she drives the company’s data and technology strategy, shaping its approach to audience intelligence, measurement, and programmatic innovation. She played a key role in launching NCMx, a first-of-its-kind platform that connects brands with high-intent moviegoers through advanced data insights and precision targeting. Her expertise lies in leveraging AI/ML, real-time signals, and closed-loop attribution to enhance advertising effectiveness and unlock new monetization opportunities.
With leadership experience at Discovery Inc., WebMD, NBCUniversal, and Nielsen Media Research, Manu has a deep understanding of audience behavior, ad tech, and revenue optimization. She has led groundbreaking initiatives in data-driven advertising, cross-platform measurement, and strategic partnerships that have reshaped media buying and campaign performance evaluation. In addition to her corporate leadership, Manu advises startups in healthcare, education, and networking, offering strategic guidance on data strategy, product development, and market expansion.
She holds a Master of Art’s degree in Mass Communication and Media Studies from the University of Florida and a Master’s degree in Business Administration from NYU Stern School of Business.
